We are living in a world where the innovations are helping to achieve sustainable development. From the ancient time, the Fashion Industry existed in society to reflect every culture. Further, clothing was for the protection of the body from climate changes. Gradually, the industry changed as a competitive field along with designs, colours, jewellery and shoes. In the recent past, the Fashion Industry has embraced a lunatic path. Now there is a considerable change in the usual path of the fashion industry. Due to that, it is called a radical change in the industry.
Usually, three-fifths of clothing goes into the combustion a year after made worldwide. It is a total waste. We make an effort when we do shopping. Besides, it is a dilemma between desire and conscience. The set in of ‘sustainable fashion’ concept is diversifying the main purpose of fashion. Orsola de Castro, the co-founder of ‘Fashion Revolution”- a nonprofit movement leading towards a socially and environmentally responsible industry. Therefore, it was recorded that the customers are searching for the products with the name tag ‘organic cotton’ and ‘vegan leather’. With this invention, some fashion offspring is about to change the path of the fashion industry.
Old Fishing Nets into Swimwear
Apparently, every year an average of 64,000 tons of fishing nets left in vain in the ocean. As a solution to reduce plastic pollution, Bonazzi’s Company recycled waste fishing nets to make swimwear. The nylon from nets is the main element to recycle. Evidently, Gucci adopted the fibre in 2017 to their products.
Shopping Trolleys into Raincoats
Matthew Needham an intern in luxury brand in Paris found a shopping trolley with no owner. He recycled this trolley into a raincoat. In fact, lace-like plastic found in a Norway beach turned into a skirt. Moreover, he mixes these wastes with high-end unused materials.
Plastic Straws into Fashion
Kayu is a famous Malaysian brand for handcrafted bags. Since plastic straw became to proliferate in Malaysia, Jamie Lim started to produce handbags recycling plastic straws. As a consequence, many customers are desperate for these products.
Revolution in Denim
At last, Bert Van Son founder of Mud Jeans identified that cotton can easily be recycled. So he thought of getting back the old denim and giving a new pair. Eventually, ‘Mud Jeans’ blends 40% of recycled denim with 60% virgin cotton. And in future Mud Jeans is willing to provide 100% recycled postconsumer pair of jeans.
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